New Holly Becker Magazine (Living At Home + Holly!) in English and German!

Today is a super special day because I am officially announcing my new decor and lifestyle magazine, powered by (and Sinja Schütte, Editor in Chief) in Germany, called (which most people are just calling HOLLY magazine over here, which makes me happy!).

WOW LOOK!

Living at Home + HOLLY magazine is here

The DEBUT print issue with over 165 pages was released on January 24th in German-speaking Europe and in select international newsstands, with 100,000 (ONE HUNDRED THOUSAND!!!) copies in circulation, so this was no DIY or self-publishing effort - the entire project was backed by Living At Home magazine and I’m so honored to have this amazing second platform to show people, stories and to share the experiences I have in this amazing design industry in which I’ve been a part actively now for 13 years — only in a fresh, new way! Also, a magazine gives me a team of amazingly talented and cool people, and the financial backing to produce stories in other cities and hire creative people to work with me to produce fantastic content, and also to reach an even broader market than I already do online and through my books. There is so much opportunity with a magazine on this scale, I am ready to go forth and do my best and to show the best - to inspire and make people happy, to give you a good feeling about your home, and to give you ideas that you can use to create a space that you feel great to go home to at night.

The magazine will have my LITTLE BLACK BOOK with its pages spread throughout each issue. These pages contain personal notes and things I find and the people I am inspired by that I want you to know about, too.

The magazine will have my LITTLE BLACK BOOK with its pages spread throughout each issue. These pages contain personal notes and things I find and the people I am inspired by that I want you to know about, too.

I was thinking recently, how many digital influencers in Europe (or in the rest of the world) have their own paper magazine backed by a publishing house? It’s an entirely new experience for all of us! But it’s something I had to do when I was approached because it felt RIGHT. And so far, from the response I’ve received, readers are happy with it and find the text inspiring, down-to-earth, inspirational and warm - exactly as I hoped. I want people to see me for who I am - but also, to see me as a friend, a mama, a sister, a blogger - someone who can relate to them but also who is a relatable woman. I’m not a super model or a super celebrity, I’m Holly, and I’m proud to represent this new batch of women who are successful but in a non-Kardashian way - who are real women with real issues and problems and families - and who have budgets, bad days and don’t always have the perfect life. But we are still strong, successful and inspiring because we stick to our goals, reach them, fail and succeed, rise and fall, but most of all - we are consistent and just keep going. We are the REAL DEAL. I am here to represent THOSE women (and men).

I wondered if print would inspire me the same as digital and it really does - it feels very special to hold stories in my hand and to be able to have something tangible to give to others, to read on the train where the wifi is always horrible, to share with my mother who doesn’t read on a tablet, and to take apart for my many mood boards. I also see firsthand that many people are sick and tired of always consuming content digitally. We need a good balance, a good mix. I personally like giving my eyes a break and to take a magazine or a good book to bed at night instead of my iPhone. I find I sleep better without my iPhone in bed but, I also read better when I read magazines and books. When I read online, it’s a different experience - I scan. I was reading a book to my son the other night and noticed a big improvement in how fluent I read in German and in English since he was born - because I had to shift from digital content to books when I had a baby. You can’t read a baby books on a tablet! I remember back then, I struggled with some words and made a lot of errors. Now, I read great because I read books constantly again.

And I went back to reading magazines now too. I stopped buying MilK, Kinfolk, and the others that I once loved because I was a victim of, “I get everything for free online and I’m already got enough to read! I’m consumed!”… But now that I cut back on my screen time in order to reduce headaches and eye strain, I notice that I’m reading magazines again and LEARNING more and also, faster! I stay with articles now, I don’t scan them and click on to the next thing. I also don’t feel so stressed - on my phone I’m on Instagram, Whatsapp and Messanger, and on my Yahoo mail simultaneously at times… this is super draining and stressing me out because I cannot focus on one thing and enjoy it.

With a magazine, I find focus again, comfort, and I’m learning and my vocabulary is expanding in both German and English. So why not run a magazine! The best of both worlds!

I can’t have a magazine without spotlighting a favorite creative friend of mine. This month, it’s a fantastic Finnish photographer and floral designer. You have to get the issue to learn more!

I can’t have a magazine without spotlighting a favorite creative friend of mine. This month, it’s a fantastic Finnish photographer and floral designer. You have to get the issue to learn more!

I believe good magazines and books will always have a chance, and can definitely survive into the future - but they need to provide something of value or else getting free things online will always be the first choice. That is why, for the magazine, we create stories only for the issue that aren’t found in other magazines or online - so you really get what you paid for - exclusive, never-seen-before, content.

A column all about strong women in each issue, who have done great things, like my friend shown here in the debut issue- Jennifer Reaves, A German-American who is the CEO of BLICKFANG.

A column all about strong women in each issue, who have done great things, like my friend shown here in the debut issue- Jennifer Reaves, A German-American who is the CEO of BLICKFANG.

There is so much that I want to tell you about the magazine - WHY, HOW, and so many of the stories behind it… That is took us a year to work on (very secretly) so ALL of 2018 I was working on issue one - from January until a few days before Christmas! But I will tell you details in another blog post, most likely next week…

Home Stories? Of course! We send in our photographers to shoot them though, so they are not bought in from other magazines or something shot and seen already on Pinterest. We try to make each story unique with interesting home owners, and teach something to our readers about ways to make their style your own. We want you to learn from our home stories, not just OOOH and AHHH.

Home Stories? Of course! We send in our photographers to shoot them though, so they are not bought in from other magazines or something shot and seen already on Pinterest. We try to make each story unique with interesting home owners, and teach something to our readers about ways to make their style your own. We want you to learn from our home stories, not just OOOH and AHHH.

I can’t wait to see what you think! Please share it with everyone and email me with story ideas, feedback, things you loved, things you would like to see in the next issue (coming out in September 2019), etc.

Each issue will feature an in-depth column about a current trend in decor, detailing roots and details about the trend - for this issue, we've dug deep into JAPANDI - the how, the why, the what.

Each issue will feature an in-depth column about a current trend in decor, detailing roots and details about the trend - for this issue, we've dug deep into JAPANDI - the how, the why, the what.

There is so much that I want to tell you about the magazine - WHY, HOW, and so many of the stories behind it… That it took us a year to work on (very secretly) so ALL of 2018 I was working on issue one - from January until a few days before Christmas! But I will tell you details in another blog post, most likely next week…

In each issue, I will have my own column where you will meet a client of mine and I’ll show you how I “solved” their problem. For the first issue, we helped a single career woman find her style at home.

In each issue, I will have my own column where you will meet a client of mine and I’ll show you how I “solved” their problem. For the first issue, we helped a single career woman find her style at home.

So… those are some spreads from the magazine. I hope that you will find it interesting and inspirational!

or

to read it instantly.

I can’t wait to see what you think! Please share it with everyone and email me with story ideas, feedback, things you loved, things you would like to see in the next issue (coming out in September 2019), etc.

Also, if you share the magazine on Instagram, please use hashtag #livingathomeXholly so I can share it on my Instagram Stories!

Love,

HOLLY

(Photographs: Holly Becker)

Holly BeckerComment
Holly Becker Home Collection at Depot - Available For 6 Weeks!

Hello my dear friends! I am really speechless at the moment because I have such amazing news to share with you, that I’ve been wanting to share for a few weeks now but I’ve been so busy at launch parties and celebrations around my NEW magazine and my at DEPOT that I’ve had so little time to blog.

I love this beautiful wooden pendant in my collection. Everything on the table is also part of the Holly for Depot collection. I’m so proud!

I love this beautiful wooden pendant in my collection. Everything on the table is also part of the Holly for Depot collection. I’m so proud!

YES, a new magazine (I’ll write about that tomorrow), and a new collection…

But first, the home line! Wow! I am SO happy to report that I have my own collection at which has an online shop and 500 stores in Germany, Switzerland and Austria with their flagship store in Frankfurt. In fact, they threw a big party there for me recently and it was amazing! We had a make-your-own wreath class, a live band, catering with yummy drinks and snacks, and big “Holly Bags” with lots of goodies from my collection inside, along with a copy of my new magazine. I also gave a presentation. I was able to meet some fantastic and inspiring men and women too - fans still in college, and then one of my fans came who is 85-years-old and he wanted a selfie with me, with his flip phone from the 1990’s. It was the cutest moment ever, I wanted to cry. These things touch me so much about in-person meet-ups - the people! It’s always the people that make me the happiest and feel the most joy from my work at the end of the day. Who can I impact in a positive way? Who can I support? Who can I give some happiness to? What can I do with my life to make others feel good at home?

NATURAL NEXT STEPS

Designing collections for the home feels like the next step for me in my career, one of many next steps I’ve taken this year and will take in the years to come. I want to really level up now and show my talent and grow and challenge myself. I also want to pave the way for others. It’s been this way my whole life - others are scared to take risks but I’m a trailblazer - I go for it with or without fear - I don’t care! And then others see this and think, “Hmmmm she DID it, maybe I CAN TOO!” and then others follow my lead. I like being the one to lead because I was born with the character for it - and I believe in many ways this character of wanting to take risks and pave the way is my “gift” so I have to do something positive with it. We all have a gift, some have several, but are you using yours? Do you know what yours are? Once you really hone in on what makes you YOU and what are your gifts in life, you can start to develop yourself and your business truly in the most authentic way. Then Mondays never feel like Mondays and work never feels like work.

Here in Germany, I am definitely a trailblazer in my industry. I don’t get it right all of the time and fail like everyone does, it’s human, but I also don’t stop when I have something that I want or feel I should try. I don’t even care if I’m not “perfect” at it, I just want to try and learn as I go, sharpening my skills, becoming better. And in the end, I love the process of evolving, learning and challenging myself. Doesn’t that fuel everyone though? We all love to learn and grow and be challenged yet lots of people let fear of failure hold them back. Please don’t do that, promise me, change this way of thinking. Start to change the way you look at fear. Start to realize that not trying is failure. Trying IS success regardless of the outcome, because the outcome is out of our control. Once we create or do something and send it into the world, we need to learn to LET GO and see what becomes of it. But we are a success simply for creating it and sending it out there.

It’s like having a child. We create it, we raise the child, we send them off to school, then college, then life. If they fail later or succeed, that’s ultimately out of our control. We do our best. Careers and work are very much the same. Nothing is a sure thing. Everything is a risk. Going out in your car on the highway is a risk, so is flying, so is train travel. But you do it because it’s necessary. If you want to get anywhere, you need to use buses and cars and streets and planes to do that. Same with your career, if you want to get anywhere you have to just do things that put you at risk. But trust me, it gets easier after awhile. It’s like having a fear of flying yet you have family on the other side of the world. You start to lose your fear the more you get on the plane and take those trips. Also, the more you start to think differently about air travel. Mind over body/actions, always.

FIRST INTERIOR BLOGGER COLLECTION

But back to my DEPOT collection. I’m the first interiors blogger/influencer in German-speaking Europe to have a collection in a store, and I’m so proud and excited about this moment, I sometimes cannot believe it! It’s amazing to have this chance, to spread the good vibes around and show products and things that I love and own and use in my own home. I have already heard of other companies now working with bloggers on collections here, so now some really interesting things can happen for others in my field too, and I love this. I want everyone to do what they are meant to do, but most importantly, what is most authentic to them and where their talent lies.

Holly Becker collection at DEPOT

The love and support that I have in my newfound “Heimat”, my home away from home, is so beautiful and rewarding. As you look through this post, you can see photos from my collection and YES, you can find everything you see (except the furniture) in DEPOT brick and mortar stores in Switzerland, Austria and of course, Germany but also shop it online for a very limited time. Once it’s gone, it’s gone forever.

ABOUT THE PROCESS

I selected the palette and worked with DEPOT to create a small but lovely collection for anyone - there are literally pieces that all types of people would love - a minimalist (the ceramics), a Danish design lover (the vases), a DIY enthusiast (the paper ferns, you can do anything with them - paint them, dip them in glitter, take them off the wooden stick and turn them into a wreath, lay them down the center of the table, place them in floral arrangements, anything!), a Boho style lover (the rug), the Naturalist (the linen cushion in apricot which is perfect for the bed or on a long bench), the Urban Jungle Plant Lover (the hanging plant pots with faux animal-free leather straps), the color lover (the pillow with the tassels or the glassware), really…. Something for everyone, every home, every age! The rug even looks gorgeous in a girl’s room on the wall or in a guest bathroom (where mine is currently).

I love the ceramics, organic handmade feel, perfect glaze, 3 bowls and 2 dishes. Also love the small tealight holders with the 3 little feet.

I love the ceramics, organic handmade feel, perfect glaze, 3 bowls and 2 dishes. Also love the small tealight holders with the 3 little feet.

Holly Becker Home Collection At Depot

The sweetest thing about the collection is that I created it with an American touch and dedicated the collection to my mother, since her favorite color has been peach since the 1980s, when our whole house was full of peach, floral patterns, macrame (she was really into making hanging plant pots) and tons of plants and of course, brass and big mirrors and shiny wallpaper! I’ve toned things down a bit, added a Scandinavian touch, a bit of a Boho flair with definite California vibes.

Napkins, linens, bowls and brushed gold flatware

Napkins, linens, bowls and brushed gold flatware

Each piece is tagged and has my name on the labels sewn into the linens, rug and pillows.

Each piece is tagged and has my name on the labels sewn into the linens, rug and pillows.

Mini pottery pieces, no two are alike, with 3 feet

Mini pottery pieces, no two are alike, with 3 feet

I love these linen cushions!

I love these linen cushions!

Pillows and rug by the door are from my exclusive collection

Pillows and rug by the door are from my exclusive collection

Faux leather straps with ceramic pots to hang for the Urban Jungle

Faux leather straps with ceramic pots to hang for the Urban Jungle

Rug for any room of the home, and can easily be machine-washed

Rug for any room of the home, and can easily be machine-washed

Holly Becker Collection for DEPOT
Gorgeous batik-print made in India with hand-stitched details on linen

Gorgeous batik-print made in India with hand-stitched details on linen

Vases (medium and large are shown) filled with fresh flowers and paper ferns from my collection

Vases (medium and large are shown) filled with fresh flowers and paper ferns from my collection

Holly Becker Collection for DEPOT
I love the table linens, the apricot runner with the pink napkins - they are really gorgeous together.

I love the table linens, the apricot runner with the pink napkins - they are really gorgeous together.

White paper ferns with wooden sticks

White paper ferns with wooden sticks

Ferns can be taped to a wall, placed in a vase or laid on a dinner table!

Ferns can be taped to a wall, placed in a vase or laid on a dinner table!

Pillows shown are from my collection, and the little vase with the pink faux-leather band, too.

Pillows shown are from my collection, and the little vase with the pink faux-leather band, too.

Orange glassware (perfect for a Brunch table!), faux-leather napkin rings, also look beautiful with the linens.

Orange glassware (perfect for a Brunch table!), faux-leather napkin rings, also look beautiful with the linens.

Lovely rug that is perfect in any spot!

Lovely rug that is perfect in any spot!

Holly Becker Home Collection for DEPOT
Small vase with faux-leather rose-colored band

Small vase with faux-leather rose-colored band

The little pottery pieces are perfect for tapas a dips or for tealights and pillar candles.

The little pottery pieces are perfect for tapas a dips or for tealights and pillar candles.

I love the simple, clean concrete candle holder.

I love the simple, clean concrete candle holder.

Buy everything you see today online (they ship to many European countries too) or in stores (just call your local DEPOT first to make sure they have the HOLLY BECKER collection, not all stores have it).

Love,

Holly


(Photography/Styling: Holly Becker, Styling Assistant: , Location: , Hannover and Holly Becker, Hannover)


ObjectsHolly BeckerComment
Interiors Trend: Rattan, Cane, Natural Style... Meet Sika Design!

Hello friends, how are you? I want to introduce you to a brand that I found on the website about a month before I went to the fair, called . I liked them so much that I selected their to be part of my trend corner, SELECTED BY, at earlier this month. If you want to see it, or look below at the first image which shows the lovely Belladonna in all of her glory!

Today I thought to share some things from Sika Design with you because the natural style interiors trend is forever a hit and just continues into 2019, with even more sightings of natural materials like rattan, teak and cane, which bring in a a very island, coastal vibe.

I believe a lot of us are trying to create a vacation spot at home - bring in a little Bali or L.A. to our everyday world since, realistically, how many of us can afford running off to exotic destinations on a regular basis? And even if we can afford it, we may not have the time to do it.

The trend to create a home atmosphere that feels like a bit of an escape, or a posh 5 star resort, is quite practical in this sense, don’t you think?

Belladonna sofa / ottoman

Belladonna sofa / ottoman

You may not want to have rattan, cane and teak in every room, but you can definitely put hints of it here and there and create a nice mix.

Personally, I have a cane headboard in my bedroom and a rattan mirror in my living room, also some rattan/wood pendants in the hallway, and that’s enough for me but it adds enough of that “resort” style to feel authentic and natural in my space. And I love it.

Celia headboard / Fratellino Trolley/ round braided jute rug

Celia headboard / Fratellino Trolley/ round braided jute rug

Not sure if you knew it, but Sika Design just launched two new headboards that I love - I want to actually spray paint them in petrol, black, red, or white and use them in a hotel design or guest bedroom. They’d be fabulous all lacquered up! Don’t you think?? Even natural, they are just gorgeous. So…. Meet Celia (above) and Natalia (below). They are handmade by skilled artisans in Indonesian and bring in a lot of warmth and charm.

Natalia headboard / Fratellino Trolley

Natalia headboard / Fratellino Trolley

Here are some more things from Sika that I find charming and perfect for any home, any style. And with Spring heavy on my mind, I’m getting interested in creating a cozy wintergarten off of my bedroom - perhaps with Sika furniture, I have to check my budget and see…

Paris chair / Round braided jute rug

Paris chair / Round braided jute rug

Charlottenborg 2-Seater/ Charlottenborg table/ Moroccan carpet

Charlottenborg 2-Seater/ Charlottenborg table/ Moroccan carpet

Carlo Bar trolley

Carlo Bar trolley

Rossini Chairs with armrest / Jute Braided Rug Rectangular rug /

Rossini Chairs with armrest / Jute Braided Rug Rectangular rug /

What do you think of this trend, of more natural hand-crafted pieces in the home? Of rattan, cane, teak? Any comments about it?

Love,

Holly

(Photography: Sika Design)

Shop My Peaceful, Eclectic Living Room

Hello friends, how are you? I have been very busy with many projects, but the most important and wonderful one was the 5th birthday of my son Aidan! He just turned 5 this past Saturday and I couldn’t be happier or more excited to see him growing up to be a lovely little person! We spent his birthday week in Copenhagen and then on Saturday, we filled the house with kids and had a nice little celebration. It was wonderful!

Holly Becker Living Room inside of magazine, Living At Home + Holly

Did you know that one of my other projects has to do with STARTING A MAGAZINE? Oh yes! And I’m so excited about that because it’s a big project that took all of 2018 to work on, and on January 24, 2019 (just a few weeks ago!) we launched issue one “”, with 100,000 printed copies in German-speaking Europe and now, a digital ENGLISH version! Woo hoo! If you search Instagram for it, look for #livingathomexholly

Anyway, I still can’t believe it when I go to newsstands and see my magazine there, I’m also on the cover so you can’t miss it, and the lovely mag was powered by and Editor-in-Chief, Sinja Schütte. She is such an amazing woman, I really love working with her and her brilliant team.

I’ll tell you more about the magazine tomorrow in a post, (), but many people have asked me about the rooms in my home from the magazine so I thought I’d create a post first for my living room and how to SHOP THE LOOK.

Holly Becker Living Room from Living at Home + Holly magazine


SHOP MY LIVING ROOM

Rug: Vintage Beni Ourain,

Wallpaper: Hornbeam,

Linen drapes: Custom,

Pendant: Feather EOS XXL,

Gray cabinet:

Rattan mirror:

Lamp: and , HK Living

Chair:

Side Table: Black Harlekin,

Plant pot: Bowl XL,

Sofa table: Syde, White Carrara marble,

Sofa throw: Twist a Twill, Rose triangle,

Pillows on sofa:

Ottoman: Petrol blue,

Pillows stacked: (top), (bottom)

Floor lamp: Louis Poulsen Panthella,

Sofa: Rest 3-seater,

If I’ve missed anything, please comment below and let me know!

Love,

Holly