Posts in Press
cattledogs Collaboration with Pinterest
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Hello everyone! I have to mention this fun collaboration currently going on between Pinterest and . But first, are you following my boards? And are you on Pinterest too? Because if so, leave your @ name in the comments below so I can check out your pins. Ok, so anyway, they approached me to represent them as their Pinterest expert and of course, I said heck yes because I'm such a fan and use their site daily to share my own work and the many inspirational lifestyle-related things that I find online I create tons of private boards to plan the various projects I'm working on at the moment.

Pinterest is a terrific resource for a small business owner like me. It's always there too - your very own giant virtual mood board that you can access from nearly any device no matter where you are. I pin from my iPad, iPhone, desktop and laptop. During my bedtime ritual after my little one has fallen asleep, I love to put on my cozy pajamas, enjoy some tea ( is my current favorite), read a chapter or two of a good book and when I'm tired of concentrating, zone out and enjoy Pinterest on my iPad. My guilty pleasure for sure.

As their expert, I pulled together three boards around New Year's themes that I thought were important TO ME for 2015 - I was hoping to gain some inspiration through the repetition of pinning mostly to three main themes for several weeks. Here they are:

 

1. Living with plants and decorating with flowers ().

 

2.Tapping into our creative side as much as possible to challenge us ().

3. Healthy, mindful living ().

A funny thing happened as I was creating and pinning to these boards, which I've been working on since the beginning of December until now. They really inspired me to take action on a few big goals in my life! I think it was because I've been pinning to mostly these three boards so my focus has narrowed which gave my brain more space and enabled me to feel less overwhelmed. I'm usually pinning to 100 boards all at once, and I think this hurts me personally on a creative and emotional level - I don't get anything done! So I've learned through this exercise that if I focus my pins and work on only certain boards during a specific period, I accomplish so much more than just mindless pins. I discovered the art of mindful pinning!

For instance, next week begins my first of several private yoga and mindfulness lessons for 90 minutes in a local studio --all thanks to the Gesund leben board. The next inspiration which has resulted in action is the Sei kreativ board because now I'm in the beginnings of my 4th book which will be published in Spring 2016 and I'm more excited to finish decorating my studio and move onto the bedroom and living room now. And finally, the Go green board has encouraged me to add plants to my home in small, manageable doses and to care better for those I already have which has resulted in them flourishing - becoming greener and fuller - and my home feels more energy as a result.

is the splash page they've created for our partnership. Other pinners we've included in this campaign include , , and to name a few. This partnering has already resulted in press mentions for me too on Wunderweib, and , which was an unexpected and nice surprise, so thanks to Pinterest for that.

How are you using Pinterest differently for 2015? Will you use it to encourage action in your life as I have done? What are some of the goals you've set for yourself this year?

(Top photo: holly becker for cattledogs. All others: screenshots from Pinterest)

 

Thanks, Sweet Paul!

This is just a little shout of love and thanks to Paul Lowe, founder and editor of , for featuring in his on page 46 (available at Anthropologie and other fine stores or ). I'm beaming with pride. Paul says, "Once in a while a book comes in the office that brings me pure joy and happiness. Decorate With Flowers by cattledogsblog's Holly Becker and Leslie Shewring is that kind of book. This beautiful is full of charming and fun ways to bring flowers and joy into your life", is something Paul said in his review that made me feel so good!

I also want to congratulations Paul in return for bringing back his . I love that he's blogging again, makes me so happy as that is how I originally learned about him and his recipes and styling, through his first blog.

We've had an amazing amount of lovely press mentions about our book, you can see more , including most recently magazine!

(images: sweet paul)

PressHolly Becker Comments
Thank you Apartment Therapy

We are so honored that Apartment Therapy asked us to show Aidan's nursery as part of a yesterday. I've been an AT reader since 2004 so whenever they feature me I always feel a warm and fuzzy glow. :) Thanks Maxwell and Lauren for this!

And thank you for taking such beautiful photos of his room!

(image: screenshot from AT)

PressHolly Becker Comments
Recent Press & Consulting Gigs

Hello everyone! I thought today I'd kick off the new week with a Really Good News post, a column I started back in April where I occasionally share some really good news related to my life, business, books, consulting, etc. It encourages and inspires me to share what I'm to and I hope it also inspires you to keep working on your projects and to never give up!

So, I thought I'd start with how great it was back in April when my home was on the cover of the popular Turkish interiors mag, ! They also did a huge piece on my home so that was just the best! I loved having my home make a magazine cover - very inspiring to me!

Another great thing happened - and during my birthday month of March! I landed the cover in my own city, Hannover, where I was the cover girl of a regional magazine called with the words, "This lady sets trends!". The reporter came by my home for an interview and she did a lovely write-up inside about my work and books. Another massive gold star for me because having my face on a magazine cover was another first. I got loads of press opportunities from this cover - including multiple television appearance offers and so much more. It was a riot walking by newsstands seeing my face on display!

I was also profiled recently in one of my favorite interiors magazines, , based in Australia in their April 2013 issue. What an honor!

I've been writing a column for the new business magazine in America, Where Woman Create Business, published by and Stampington. My column covers blogging and they give me about 4-6 pages per issue to delve into blogging and explore some of the stuff that I know lots of people are curious about when it comes to blogging as a business. Here's the most recent issue, Volume 2, shown above for a little peek. You can buy the magazine at most fine book stores on the newsstand (like Barnes & Noble) or .

This past weekend, an Austrian newspaper, , ran a 4 page full color spread about me and my books. This was a wonderful surprise. Thank you Andreas for setting this up!

I was hired to work for on a massive advertising campaign that will run this summer all over Europe, UK, Middle East and Russia in magazines and newspapers. Above is a peek  of one that recently ran in Austria. I show how I display photos in my own home along with photography tips and ideas. It was such a fun campaign to work on and the compensation package was amazing - I am really proud of myself for landing this gig!

I also did some styling work for a German magazine called which was published earlier this summer, found out that my second book Decorate Workshop, made the bestseller's list in Germany and will now be available in 6 editions - including Danish, and today I will be doing some consulting for a massive company in America via Skype on how they can better work with bloggers. Given that this "company" is worth around $65 Billion, I'd say that myself and my colleagues (fellow bloggers , and ) have quite a task ahead.

I also have a meeting with the team from later this week - they are flying to Hannover to meet with me about a project we're working on together  - fun times ahead!  I'm also still working on my 3rd book with , it is due to turn in by the end of the summer so we're both in panic/rush mode now, but very happy with the outcome so far and we know you'll love it.

I have more news to reveal but I'll save it for another post - perhaps in early August. I can't wait to talk about another big project that I recently took on, including another book that I'm involved in with a crew of other bloggers - it looks sooooo good!

xo, Holly